Differences between North Star, OKR's and JBTD Frameworks

I became fascinated with the “ North Star ” concept in 2017 when I saw this talk on Growth Hacking as per Alex Schultz, VP Analytics and CMO Meta. As my knowledge graph increased on various frameworks, I came across other concepts like OKR s, Lag and Lead Measures , JBTD Framework , etc. However, at the time, I had no idea how to use the North Star metric in my work, nor did I have any tool which supported “North Star” metric management....

April 21, 2023 · 3 min · Manoj Nayak